Then I saw the other half of it [lower right] and thought oh my goodness, no. Tell me they are not doing what it looks very much like they are doing.
Because they look very much as if they’re trying to stereotype or perpetuate the stereotype of the poor sod who can do nothing, he’s a quivering heap versus the smooth, confident, calm woman who achieves.
OK, nothing against women trying to bolster their self-esteem, their confidence – good luck to them with it.
But why also include a quivering, namby-pamby man who can hardly face the world today?
As the word “offensive” is bandied about today by the left, then let’s apply it here – I find it quite offensive that men are being portrayed like this – by govt is bad enough but in advertising?
Do they really think men will respond to this with: “Oh, goody, something for me at last?”
This attempt to make all men Metro is doomed from the start. If he’s tall, rugged and good looking, he’s simply not going to be the SNAG which women want him to be in order to control him or influence him.
Let’s extract gender from this for the moment and look at Gladiator, the film. The only way the Emperor could have taken on Russell Crowe was to have the latter’s tendon nicked and thus, in a bad state, he fronts the wimpish Emperor next day in the arena.
But as we know, toughness ran deeper than that in Russell and the Emperor got his. This attempt to emasculate but at the same time, wish for a man to be a he-man protecting her at call is a very female fantasy and the situation today is that so many have got behind it to try to implement it.
The very notion that it can be controlled, that she can actually be in charge so that he goes out slaying beasts for her but cowers before her upon his return in a yes dear, no dear way is a complete delusion, as deluded as a man thinking his pretty girlfriend hasn’t had lovers and is as pure as the driven snow.
Your choice, ladies, is simple – you can have your Metro SNAG and he’s about as useful in a danger situation as a rag doll or you can take the real thing and unfortunately, he comes complete with personality and ideas of his own, projects, things he’s working on and most of all, he doesn’t take s*** when it comes out of his partner’s mouth.
You can’t have it both ways. The choice is – do you want a man with cojones or do you not?